Inside Moncler Grenoble’s Winter Wonderland Aspen Flagship

Aimée LutkinSun, February 1, 2026 at 9:00 PM UTC

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Moncler Grenoble Opens a New Aspen Flagship Getty Images

On Saturday night, Moncler Grenoble welcomed a celebrity guest list to the Aspen Caribou Club in Colorado, celebrating its fall/winter 2026 Moncler Grenoble show and the opening of a second worldwide flagship store dedicated to the brand. Moncler opened its first U.S. store in Aspen in 2008, making it a particularly significant location.

Courtesy of Moncler

Attendees included brand ambassadors Shaun White, Gus Kenworthy, Nick von Rupp, as well as Adrien Brody, Alessandra Ambrosio, Daniel Arsham, Emily Ratajkowski, Tessa Thompson, Penn Badgley, Maria Sharapova, Leonie Hanne, and Odell Beckham Jr.

Courtesy of Moncler

Courtesy of Moncler

Designed by the Swiss studio Küchel Architects, the store is intended to emphasize Moncler’s “mountain DNA, rooted in the brand’s heritage and defined by the dialogue between high performance and high style,” per its press release.

Courtesy of Moncler

The immersive environment is inspired by the rugged winter landscape of the Rocky Mountains and gorgeous alpine surroundings, and built with natural materials evoking “rugged terrain, dense forests, and crisp mountain light.”

Courtesy of Moncler

The runway show included chic winter wear in bold colors with rugged details, fringe, and western accessories. Presented in a vast wintry field punctuated by graphic bare trees, the clothes were seen in the environment they were designed to be worn in.

Courtesy of Moncler

Getty Images

Courtesy of Moncler

Scroll through below for more images from the celebratory evening.

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Shaun White and Arnaud Binard

Photo credit: Courtesy of Moncler

Penn Badgley

Photo credit: Courtesy of Moncler

Emily Ratajkowski

Photo credit: Courtesy of Moncler

Tessa Thompson

Photo credit: Courtesy of Moncler

Maria Sharapova

Photo credit: Courtesy of Moncler

Adrien Brody and JR

Photo credit: Courtesy of Moncler

Alessandra Ambrosio

Photo credit: Courtesy of Moncler

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Source: “AOL Entertainment”